Last December an - as yet, unnamed - passenger flew on a Virgin flight between Mumbai and London Heathrow.
He was so disgusted by the inedible inflight meal that he took seven pictures of it, and wrote an open letter - originally posted on www.popbitch.com - to Virgin boss Richard Branson. It begins:
"Dear Mr Branson REF:
Mumbai to Heathrow 7th December 2008
I love the Virgin brand, I really do which is why I continue to use it despite a series of unfortunate incidents over the last few years. This latest incident takes the biscuit.
Ironically, by the end of the flight I would have gladly paid over a thousand rupees for a single biscuit following the culinary journey of hell I was subjected to at the hands of your corporation.
Look at this Richard. Just look at it: [unfortunately I can't get a picture - so you'll have to imagine two bowls of unidentifiable yellow stuff]
I imagine the same questions are racing through your brilliant mind as were racing through mine on that fateful day. What is this? Why have I been given it? What have I done to deserve this? And, which one is the starter, which one is the desert?"
You can read it all here. And really - do. Not only is it very, very funny, but it's a brilliant example of how to complain. Apparently Richard Branson rang him up, and has since offered him the job of chief Virgin airline food taster - which does make you wonder if he wasn't behind it in the first place...more blog posts